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Website Design & Development

I know that it can be super daunting for small business owners who need a website but, quite understandably, don’t know where to start. There’s so much to consider, from servers, data collection, SEO, potential hackers, cookies, content, third-party integrations and so much more.

And top it all off, aren’t they really expensive?

The truth about crafting a website

There’s no two ways about it, building a website is relatively complex. There are lots of companies, such as Wix, who’ve tried to simplify this process so much, that people with zero experience in any of the above can build a beautiful looking website in under an hour. And because of this, you can just imagine what the results are like.

Most of my freelance enquiries are from ex-Wix customers who say they’ve never had a single enquiry through their website. I can’t blame them, they’ve done a great job in making web development seem like a walk in the park and it really isn’t. If you could create a power-house without a professional, then why would there be so many articles online about digital marketing, and how would digital agencies have survived at all? This article perfectly sums up why Wix websites aren’t worth wasting your time on

 

What I offer

I build completely bespoke websites on WordPress, with no templates in sight. I have a solid understanding of SEO, UX and general marketing automation, making me a great partner for a small business, start-up or one-man band who is looking for an all-rounder. 

Every website I build has both SEO and UX at the very forefront of the design and navigation, to give your website the very best chance of being found on Google and driving you genuine enquiries. 

Why it’s worth your investment

Of course, a completely bespoke website, which is built by a professional, will cost you more than a DIY one from Wix, or Squarespace. 

But, if you’re serious about your online shop window and you want results, a website can be such a lucrative investment. 

I also understand that everyone has a budget, I’m flexible and I’m personable. I’d love to hear about what you’re trying to achieve and if I’m the woman for the job I’ll happily give you some advice and provide you with a transparent quote. If I’m not the right person for the job I’ll certainly let you know, and can likely recommend some great alternatives!

Here’s one* I made earlier…

*well, three actually. But that doesn’t quite have the same ring to it.

I first started working with London Fire Sprinklers in 2017 and the site has had a number of small updates since it first went live.

It still remains largely the same – clean, easy to navigate and geared towards driving enquiries!

Check it out – www.londonfiresprinklers.com

 

The previous George Abbot Training website was in dire need of a makeover. It was very information heavy, poorly optimised and the client had no visibility as to how their website was performing.

I set about designing them a fresh new website on behalf of Digital Ascent, a local agency who approached me to carry out this work.

Take a look at the transformation!

 

Who said plumbing websites should be boring?!

Check out Love Heating, a North London based business who see regular enquiries for their top-notch services after investing in a quality website.

Website FAQ’s…

What happens to my existing website?

If a full rebuild is needed, I can create your new site on a staging domain and move it over only once you’re 100% happy. This means zero disruption to your existing visitors, and enables you to see progress every step of the way! If the URL structure of your new site has changed, I will also set up redirects from pointing your users from old to new, so there’s zero broken links and bad Google signals.

How much roughly will a website cost me?

To give you a vague idea, I charge £350 and most portfolio sites take me around 3-5 days to build. This usually comprises of a homepage, services page, and contact page with a form. There will usually be a couple of bespoke pages related to your service or offering alongside those.

My fee also covers keyword research, metadata implementation, integration with Google Analytics, event tracking, the creation of a Google Business listing, and a Search Console profile.

Essentially, I’ll work out the price based on the amount of time it takes to me to build, and this depends on the style you’re after, whether or not you have the content, whether you need e-commerce functionality, whether you have a site which needs migrating or whether I’d be building from scratch.

Can you ‘do SEO'?

Absolutely. With every website I build I find out what kind of keywords you hope to rank for on Google, research your best options and then optimise your metadata accordingly. In laymen’s terms, if you don’t want to appear on Google, use Wix. If you do, hire me!

Check out my portfolio for SEO success stories too.

How long does a website take to build?

Again, the answer to this depends on what you’re after and how complex the build is, alongside which jobs I’m currently working on. If it’s a fairly simple 4 or 5 page website, this can be as quick as 1-2 weeks from the point I get the brief.

If you have a specific deadline, please let me know!

Can you write the content for me?

Yes, I certainly can. No one knows your business and your products better than you, so what I’ll usually do is ask you a list of questions and write up your answers in bullet points. This then gives me the information I need, along with some further research of my own, to turn it into easy to understand and well optimised content for your website visitors.

Can you link my email account to my domain?

Sure. I can create unique email addresses for your whole team if you wish and integrate this with either Gmail or Outlook.